Last Updated: 02/12/2025

 

SKN Enterprises (trading as DaReal) values your trust. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from dareal.in (the “Site”).

1. PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.

Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:

  • Cookies: Data files that are placed on your device or computer and often include an anonymous unique identifier.
  • Log files: Track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Pixels & Tags: We use Google Analytics and Meta (Facebook) Pixel to help us understand how our customers use the Site and to tailor our marketing. These tools allow us to track visitor behavior and serve you relevant ads on platforms like Instagram and Facebook.

Order Information When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including:

  • Name
  • Billing Address
  • Shipping Address
  • Payment Information (Note: We do not store your credit/debit card numbers. All payments are processed securely via Razorpay).
  • Email Address
  • Phone Number

We refer to this information as “Order Information”.

2. HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).

Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services (Email & SMS Marketing).

SMS & Email Marketing By entering your phone number and email in the checkout and initializing a purchase, subscribing via our subscription form, or via a keyword, you agree that we may send you text notifications (for your order, including abandoned cart reminders) and text marketing offers. You acknowledge that consent is not a condition for any purchase.

3. SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above.

  • Shopify: We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
  • Razorpay: We use Razorpay to process payments. Your payment data is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). DaReal does not store your card data on our servers.
  • Google Analytics: We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.

We may also share your Personal Information to comply with applicable laws and regulations (such as the IT Act, 2000), to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

4. BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

5. DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

6. MINORS

The Site is not intended for individuals under the age of 18. We do not knowingly collect personal data from minors.

7. CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

8. GRIEVANCE OFFICER

In accordance with the Information Technology Act, 2000 and rules made thereunder, the name and contact details of the Grievance Officer are provided below:

Mr. Sanjay Yadav SKN ENTERPRISES SEC-69-70 Dividing Road, Killa No. 21/2, 22/1, Mustkil No.77, Tulip Violet Road, Gurugram, Haryana, 122101 Email: support@dareal.in Phone: +91-7838080006